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Micro-businesses in the Mountains of Northern Albania

Simon Woodward, Leeds Beckett University, UK.

Summary

Parts of Northern Albania are still hard to get to, but adventure tourism has been making significant inroads, year by year, up until 2019. Two entrepreneurial villages, in particular, have led the way. Over 20 guest-houses have already opened, providing accommodation and food to travellers.

Information

Adapted from ‘Chapter 12: Destination Management: Case Study: Developing Rural Tourism in Northern Albania’. In: Robinson P., Lück M. and Smith S. (eds) Tourism 2nd Edition. CAB International, pp. 274-276.

10.1079/tourism.2021.0010

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